Crisis Communications: A Primer for Teams : Roles, Resources, Processes, Principles
In the valuable business guide Crisis Communications: A Primer for Teams, author Al Czarnecki APR:
With more than 130 subtopics and 220 links to Web-based resources, your team will find this a rich and useful resource!
"Succinct, practical and serious advice... lays down the roles senior managers should play... delves right into the practicalities... emphasizes organizational details and adaptability... A constructive primer on being prepared."
"Solid... Versatile... Thorough... It can be used to implement the Cadillac version of crisis plans, or used for simple solutions that can be 'cherry-picked' to suit any budget or context."
"A superb resource that prompts all kinds of considerations that will help your people work better as a team and communicate effectively during a crisis. I recommend it for graduate and undergraduate courses in business continuity and incident response."
"A comprehensive look at crisis communications planning... practical tools... a terrific read for anyone interested in crisis communications, including executives outside of PR."
"CEOs and business continuity and public affairs professionals will find this a worthwhile read. It flows well and offers a trove of practical information."
"HR had better have its ducks in a row when a crisis or disaster occurs. This book, well organized and to-the-point, will be a great reference for making that happen."
The book is on the reading list for the MBA in Public Relations at the DeGroote School of Business at McMaster University (Canada) and the MSc in Emergency Management at Dublin City University (Ireland).
"Many books are long on text, short on ideas, and discarded during a crisis... Al has captured the essentials in checklist and bullet point format. I recommend his book to my students."
"An excellent book in terms of content and as a learning tool for any disaster and emergency management professional — the material is well organized, systematically discussed and critically analyzed in way that is just right for a classroom setting."
"An excellent starting point for those new to crisis communications as well as for smaller organizations without access to extensive resources... "
"Very well done. It delivers a wealth of great information and processes."
"A 'must-have' for business management..."
Written as a handbook for senior
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THE CRISIS SOUP
RESILIENCE AND CONTINUITY
Appendix B LINKS TO WEBBASED RESOURCES