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Operations ResearchAn Introduction
Operations Research in the Firm
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activities advertising analysis applied approach arrival average basic brand calculated chapter column Company constraints contribution customers decision demand determine developed distribution dozens dynamic programming economic ordering quantity equal Equation event example expected factors Figure firm firm's follows formula game value heuristic initial integration inventory carrying costs linear programming machine manufacturing market shares Markov mathematical model matrix maximize maximum ment minimize nonlinear nonlinear programming number of units objective function operations research optimal ordering costs payoff payoff matrix percent period PERT Poisson distribution possible probability theory product Alpha product Beta profits programming problem random numbers replaced row requirements saddle point safety stock sales area salesmen schedule selected selling price simplex method slack variables solution solved statistical independence step steppingstone method strategy Table tableau techniques tion total cost units of product utilizing vector warehouse weeks zero