Design Evolution: A Handbook of Basic Design Principles Applied in Contemporary Design

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Rockport Publishers, Jan 1, 2008 - Design - 272 pages
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Presents diverse, international, in-depth case studies.

While there are many books showcasing graphic design work, few present in-depth projects, exploring concept, designerĂs strategy, visual problem-solving, and specifics, illustrating the concrete use of design principles to achieve intended communication goals. As a result, readers are often left with only a surface understanding of how a project might have evolved or how the visual aspects of its design are brought together to convey its intended message.

The case studies in Design Evolution comprehensively demonstrate the real-world application of visual principles discussed in a more formal, educational context. Readers will understand how the principles for image, layout, type, and color explored in volume 1, Design Elements, work in combination, to execute the overall solutions showcased in this volume.

The depth and range of content presented in these case studies distinguishes this book from all others in the design showcase genre -- offering readers a chance to not only be inspired by the quality and innovation of showcased projects, but to understand how they were realized.

 

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Contents

What Makes Good Design?
11
The Visual Toolbox
15
Project Case Studies
43
Tactical Magic LLC
45
Sńgenvier
51
Orangetanog
57
Kuhlmann Leavitt Inc
61
Bruketa Žinic
67
Compass360
161
Parallax Design
165
AdamsMorioka
171
Firstborn
177
Studio Pip Company
183
Hesse Design
189
Miss Invisible Red Canoe
195
GollingsPidgeon
199

Surface
75
100 Years of Magazine Covers Research Studios
79
Armando Milani Design
87
Parallax Design
91
paone design associates
95
Fear Desire doch design
103
Mixer
107
2FRESH
111
Kym Abrams Design
117
Un mundo fÚliz
123
Leonardo Sonnoli TasinariVetta
129
Ideas On Purpose
135
Strichpunkt
141
GollingsPidgeon
149
Planet Propaganda
153
Studio Blue
205
Wallace Church
211
Thomas Csano
215
AdamsMorioka
219
Studio Pip Company
227
LSD
231
Why Not Associates with Gordon Young
239
Sennentuntschi Mixer
245
Firstborn
249
Branded and on Display Studio Blue
255
Research Studios
261
Red Canoe
265
Contributors
271
Acknowledgments
272
Copyright

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About the author (2008)

Timothy Samara is a graphic designer and educator based in New York City, where he divides his time between consulting, writing, and teaching at the School of Visual Arts, Parsons School of Design, NYU, and Purchase College. He is the author of several books for Rockport Publishers, including Making and Breaking the Grid, Typography Workbook, Publication Design Workbook, Type Style Finder and Design Elements.

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