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OVERALL TRAVEL ACTIVITY
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2nd City Blues 2nd City Centers 2nd City Society Affluentials Amenca American Express annual household income Association of America average age Average duration excludes average household travel based on demographic Cable Television Cellular Phone Census Region characteristics of household Country Families DEMOGRAPHIC CHARACTERISTICS demographic profile Discover Card East North Central East South Elite Suburbs excludes 0 nights friends or relatives group tour head of household Heartlanders HOUSEHOLD DEMOGRAPHIC Household Head household members household or household household travel party household trips Inner Suburbs Leisure Travel married MasterCard members on trip Mid-Atlantic million person-trips mode of transportation Multiple responses allowed overnight trips percent Personal Computer PRIZM CLUSTER PRIZM Social Groups relatives homes rental car Rustic Living secondary mode Source Travel tndustry South Atlantic spending on trip Travel Industry Association travel volume traveling households TravelScope TRIP CHARACTERISTICS U.S. households U.S. travelers Urban Cores Urban Midscale Urban Uptown West North West South Central