E-Myth Mastery: The Seven Essential Disciplines for Building a World Class Company
The bestselling author of phenomenally successful and continually vital The E-Myth Revisited presents the next big step in entrepreneurial management and leadership with E-Myth Mastery.
A practical, real-world program that is implemented real-time into your business, Gerber begins by engaging the reader in understanding why the entrepreneur is so critical to the success of any enterprise, no matter how small or large it may be, and why the mindset of an entrepreneur is so integral to the operating reality of the organization, of the small business, and the enterprise. He then covers seven essential skills:
Each of these seven skills is presented through a specific training module with corresponding tests and exercises that explain the content and principles to be learned, provide case studies and examples, as well as worksheets for applying those ideas to the business. Gerber ties it all together by helping readers put the pieces together in an E-Myth Business, an E-Myth Practice and an E-Myth Enterprise.
This is the book that will show you the difference between being an entrepreneur versus doing a job, how to get money when the bank won't give it to you, how to expand your customer base when big business moves in down the street, how to develop the best people when you can't afford to pay them competitive wages, how to increase the predictability of what your business is able to promise, and then how to keep that promise, every single time, no matter where you are or what you're doing.
Mastery is a business development program that helps you turn your company into a world-class operation...into a turn-key money machine!
What people are saying - Write a review
E-myth mastery: the seven essential disciplines for building a world class companyUser Review - Not Available - Book Verdict
Small business guru and best-selling author Gerber is an enthusiastic champion of small business owners, and his constant cheering underlies this latest attempt to provide a comprehensive plan for ... Read full review
Review: E-Myth Mastery: The Seven Essential Disciplines for Building a World Class CompanyUser Review - Matthew - Goodreads
Despite being written as a "business fable", practical useful tools and systems are a part of this book. We plan to apply the principles of continuous improvement across the seven disciplines to continue to provide world class service to our clients! Read full review
PART ONE THE EMYTHENTREPRENEUR
Two Passion Purpose and Practice
Three The Reluctant Entrepreneur
Seven The Heart of the Matter
Nine The Purpose of Purpose
Eleven The Second Exercise
Twelve The Third Exercise
PART TWO THE SEVEN ESSENTIAL DISCIPLINES
Three The Discipline of the Financial Leader
Four The Discipline of the Management Leader
Five The Discipline of the Client Fulfillment Leader
Six The Discipline of the Lead Conversion Leader
Seven The Discipline of the Lead Generation Leader
Application of Lead Generation Principles
Two The Discipline of the Marketing Leader
Other editions - View all
E-Myth Mastery: The Seven Essential Disciplines for Building a World Class ...
Michael E. Gerber
No preview available - 2005