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CONCEPT OF TRADEMARK LAW
TYPES OF MARKS
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2d Cir abandoned acquired secondary meaning actual confusion advertising association Bloomingdale's bona fide intent cause confusion cellophane certification mark claiming Coca-Cola color competitors concurrent confusingly similar constructive notice contributory infringement copy COPYRIGHT CORP Court found Court held created deceptively misdescriptive defendant defendant's defined in Lanham denied dilution Disparagement distinctive enjoin established facts faith false federal registration filing Gallo Gatorade GENERICISM goodwill identify incontestable injunction intent-to-use application junior user Lanham Act likelihood of confusion logo manufacturer McDonald's merely descriptive monopoly NUTRASWEET owner packaging Pepsi person plaintiff prevent primarily geographically descriptive Principal Register prior product or service prove secondary meaning purchasers refused registration restaurant reverse confusion Revlon scandalous selling service mark shape sold Supp Supplemental Register Suppose survey evidence SweeTARTS Tarnishment term thermos THINK trade dress Trademark Dilution trademark rights unfair competition Utility patent word Xerox