Editar para ganar: estrategias de administración editorial

Front Cover
Fondo de Cultura Económica, 2003 - Business & Economics - 356 pages
2 Reviews
Editar para ganar servirá para identificar muchas de las labores cruciales en este negocio, no mediante recetas para el quehacer diario sino con el uso de estrategias para administrar y controlar algunas funciones específicas

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LibraryThing Review

User Review  - georgeslacombe - LibraryThing

Very good book for those planning to open a publishing house. Good advice and from practical to strategical this book covers several topics on the matter. Read full review

LibraryThing Review

User Review  - phredfrancis - LibraryThing

This gives a good overview of the business of publishing. I have used this in teaching. Read full review

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