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CHAPTER ONE The Electronic Newsroom
Brief vs Long
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advertising appear Associated Press beginning better budget called caption color columns of type comma command key copy desk copy editor copy schedule count coverage create crop cursor daily Dallas Times Herald direct quotation Don Black editing electronic equipment errors event example Figure function graph head HEADLINE STYLES headline writer headlinese insert journalism journalists lead major managing editor marks means morning needs newspaper newspaper's newsroom newsworthy package paper paragraph person photograph phrase picas picture picture page Pilsdon police Press problems production pronoun publish reader refer reporter rewrite rules screen section flags sentence shows sidesaddle slug someone spell story story on Page television tell tense tion tograph typeface typesetting United Press International usually VDT system verb wire service wirephoto words Yakima Herald-Republic