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PREFACE rags chapter I WHY AND How Editorials ARE WRITTEN
EDITORIALs of DEFINITION
EDITORIALs of ExPLANATION
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accept advertisers American analogy appeal argue argument attitude Britain British called cause cent chapter Chicago conclusion Constitution course Court desire determine direct discussion economic editorial writer effect examine example experience explanation expression fact factors fallacy force foreign frequently give idea important increased individual industry institution interests interpretation issue Italy kind labor League less logical matter means ment merely method mind motives nature never newspaper observations opinion organization particular party political possible practice present President principle problem prohibition published question rates reader reading reasoning reference regard relation represents result Senator situation social sometimes statement suggested theory things thinking thought tion true truth United usually wage whole York