Engulfed: The Death of Paramount Pictures and the Birth of Corporate Hollywood

Front Cover
University Press of Kentucky, Dec 1, 2001 - Business & Economics - 269 pages
1 Review
From Double Indemnity to The Godfather, the stories behind some of the greatest films ever made pale beside the story of the studio that made them. In the golden age of Hollywood, Paramount was one of the Big Five studios. Gulf + Western’s 1966 takeover of the studio signaled the end of one era and heralded the arrival of a new way of doing business in Hollywood. Bernard Dick reconstructs the battle that culminated in the reduction of the studio to a mere corporate commodity. He then traces Paramount’s devolution from free-standing studio to subsidiary—first of Gulf + Western, then Paramount Communications, and currently Viacom-CBS. Dick portrays the new Paramount as a paradigm of today’s Hollywood, where the only real art is the art of the deal. Former merchandising executives find themselves in charge of production, on the assumption that anyone who can sell a movie can make one. CEOs exit in disgrace from one studio only to emerge in triumph at another. Corporate raiders vie for power and control through the buying and selling of film libraries, studio property, television stations, book publishers, and more. The history of Paramount is filled with larger-than-life people, including Billy Wilder, Adolph Zukor, Sumner Redstone, Sherry Lansing, Barry Diller, Michael Eisner, Jeffrey Katzenberg, and more.
 

What people are saying - Write a review

Engulfed: the death of Paramount Pictures and the birth of corporate Hollywood

User Review  - Not Available - Book Verdict

Paramount Pictures was always one of Hollywood's most famous studios, turning out hit movies that ranged from Sunset Boulevard to The Godfather. Here, Dick (communications and English, Fairleigh ... Read full review

Contents

II
1
III
44
IV
85
V
109
VI
126
VII
149
VIII
189
IX
206
X
242
XI
245
XII
247
XIII
259
Copyright

Other editions - View all

Common terms and phrases

Popular passages

Page 247 - Charles Musser, The Emergence of Cinema: The American Screen to 1907 (Berkeley: University of California Press, 1990), 429-431.
Page 8 - FLAGSTAFF NO GOOD FOR OUR PURPOSE. HAVE PROCEEDED TO CALIFORNIA. WANT AUTHORITY TO RENT BARN IN PLACE CALLED HOLLYWOOD FOR $75 A MONTH. REGARDS TO SAM. CECIL.

References to this book

All Book Search results »

About the author (2001)

Bernard F. Dick is professor emeritus of communication and English at Fairleigh Dickinson University and is the author of "Forever Mame: The Life of Rosalind Russell"; "Claudette Colbert: She Walked in Beauty"; "Hollywood Madonna: Loretta Young" (all published by University Press of Mississippi); and several other books.

Bibliographic information