Enterprise in Action: An Introduction to Entrepreneurship in an Irish Context
This third expanded and updated edition of Enterprise in Action offers a comprehensive introduction to entrepreneurship in an Irish context. Aimed at both students and potential entrepreneurs, it offers motivation and example through profiles of well-known Irish entrepreneurs, before providing guidance on start-up and growth strategies, finance, internationalisation, creativity and technology transfer.
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Profiling Irish Entrepreneurs
The Role of the Entrepreneur
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