Exporting American Architecture, 1870-2000

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Psychology Press, 2003 - Architecture - 205 pages
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The export of American architecture began in the nineteenth century as a disjointed set of personal adventures and commercial initiatives. It continues today alongside the transfer of other aspects of American life and culture to most regions of the world. Jeffrey Cody explains how, why and where American architects, planners, building contractors and other actors have marketed American architecture overseas. In so doing he provides a historical perspective on the diffusion of American building technologies, architectural standards, construction methods and planning paradigms. Using previously undocumented examples and illustrations, he shows how steel-frame manufacturers shipped their products abroad enabling the erection of American-style skyscrapers worldwide by 1900 and how this phase was followed by similar initiatives by companies manufacturing concrete components.
 

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Contents

Exporting Steelframed Skeletons of American Modernity
1
Initial Catalysts for Exporting American Architecture
6
US Engineers trump UK Competitors in Africa
9
An Abortive American HighRise for Londons Strand
14
Milliken Brothers
15
Alfred Zuckers HighRise Skeletons for Buenos Aires
19
Steelframed American Workspaces for Export
20
Confidence Commerce and Construction
22
From US Metropole to Latin American Peripheries
87
Exporting American Construction and Planning to Russia
100
American Building and Planning in China 19071937
109
Conclusion
120
Architectural Tools of War and Peace 19451975
122
American Materials Spaces and Skills to Europe 19451958
128
Object Lessons in the Middle East Africa and Asia 19451958
136
Exporting American Architecture to the Far East 19451955
139

Primary Genes comprising an Initial Exporting Code
24
the American Construction Specialist
25
From the Steel Frame to Concrete Foundations for a System of Contracting Abroad 1900c 1920
29
Concrete Components of Architectural Innovation c 19001914
32
The Panama Canal as a Concrete Enterprise 19041914
35
Kahn becomes a Popular Concrete System for Export c 19051914
37
Irrational Warfare and Rational Corporate Systems for Construction and Trade c 19141920
44
American Builders Abroad at a Fork in the Road Adjust or Go Home 19181930
51
Federations of Contractors and their Challenges to Rationalize
54
the AIAs Foreign Relations Committee 19201930
59
Julius Kleins Four Key Questions
62
Building Banks in Argentina and China 19171924
63
the Fuller Construction Company of the Orient 19201926
72
Exporting the American City as a Paradigm for Progress 19201945
85
Gringos and the Middle Masses 19451958
141
Competition and Adaptation 19571960
144
Aid Oil and Construction 19601975
150
Conclusion
154
The American Centurys Last Quarter Exporting Images and Technologies with a Vengeance 19752000
156
US Government Assistance in the Face of Competition
159
Shifting Geographies of Focus
162
Distinguishing US Architects Abroad
165
Hong Kongs Cheung Kong Center 19951999
166
Conclusion
170
Bibliography
176
Index
191
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About the author (2003)

Jeffrey Cody is currently Assistant Professor at the Department of Architecture at the Chinese University of Hong Kong.

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