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How Consumers Use Sweet Potatoes ll
Consumer Reaction to Sweet Potatoes Consumed
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100.0 Appendix Table Agricultural Experiment Station altemate applicable better satisfied calories color of fresh consumers indicated Consumers were asked consumers who gave Cooperative Extension Service cream white deep orange desirable and 9 dissatisfaction Number Percent dissatisﬁed DonIt Experiment Station Dr extemal external color favorably ﬁve cities ﬂavor fresh sweet potatoes given by consumers Households Rating intemal color interview LOUISIANA STATE UNIVERSITY nonuser respondents northeastern U.S. cities Number Percent Number overall quality Percent Number Percent potatoes Number Percent potatoes they find preferred by consumers Prepackaging processed sweet potatoes public eating places purchasing sweet potatoes Q HH QH QH Q QH QQ Q quality factors Reason for dissatisfaction reasons given Sampling segments satisﬁed served sweet potatoes stored fresh sweet Sweet Potatoes Consumers sweet potatoes Households sweet potatoes Nonusers sweet potatoes Number sweet potatoes preferred Sweet Potatoes Quality sweet taste texture turkey undesirable Appendix Table user and nonuser usually purchase