False and Misleading Advertising (dentifrices)

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Page 64 - If an article is alleged to be misbranded because the labeling is misleading, then in determining whether the labeling is misleading there shall be taken into account (among other things) not only representations made or suggested by statement, word, design, device, or any combination thereof...
Page 64 - false advertisement' means an advertisement, other than labeling, which is misleading in a material respect ; and in determining whether any advertisement is misleading, there shall be taken into account (among other things) not only...
Page 64 - false advertisement" means an advertisement, other than labeling, which is misleading in a material respect; and in determining whether any advertisement is misleading, there shall be taken into account (among other things) not only representations made or suggested by statement, word, design, device, sound, or any combination thereof, but also the extent to which the advertisement fails to reveal facts material in the light of such representations or material with respect to consequences which may...
Page 125 - All expressions of opinions and all statements of supposed facts are published on the authority of the...
Page 88 - Represents that any brand of cigarette or the smoke therefrom is low in nicotine or tars, or contains less nicotine, tars, acids, resins, or other substances, by virtue of its ingredients, method of manufacture, length, added filter, or for any other reason or without any assigned reason, than any other brand or brands of cigarettes when it has not been established by competent scientific proof applicable at the time of dissemination that the claim is true, and if true, that such difference or differences...
Page 85 - Nothing hampers like uncertainty, and the business men of the country desire something more than that the menace of legal process in these matters be made explicit and intelligible. They desire the advice, definition, guidance and information which can be supplied by an administrative body, an interstate trade commission.
Page 191 - The effect on caries incidence of a single topical application of a fluoride solution to the teeth of young adult males of a military population.
Page 71 - APPROPRIATIONS, Washington, DG The subcommittee met, pursuant to adjournment, at 10 : 30 am, Hon.
Page 58 - The reduction of the incidence of dental caries. I. Immediate toothbrushing with a neutral dentifrice.

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