Fast Track Photographer, Revised and Expanded Edition: Leverage Your Unique Strengths for a More Successful Photography Business

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Potter/TenSpeed/Harmony, May 18, 2010 - Photography - 240 pages
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Become the professional photographer you were meant to be.
 
Competition in the photography industry has never been fiercer. But in this empowering guide, acclaimed photographer and speaker Dane Sanders reveals that the key to success is to stop worrying about what everyone else is doing and start focusing on your most powerful resource: you. Discover how to:
 
·        Use your unique skills and talents to carve out a niche all your own.
·        Avoid the mistakes most photographers make.
·        Choose a business style that fits the way you want to spend your time—and live your life.
 
Fast Track Photographer is not just another how-to book—it’s an entirely fresh way of thinking about your business, whether you’re just starting out, or an industry veteran wondering why all your hard work isn’t working. If you want to build a competition-proof creative business in the twenty-first century, it’s time to throw out the old rulebook and get on the fast track!
 
Includes free access to Dane’s popular self-assessment test (a $20 value) to jumpstart your journey!

"I can't think of a better way for anyone to start their professional photo career than to read Fast Track Photographer."
—Scott Bourne, publisher and host of Photofocus.com
 
"As much about finding out who you are as it is about how to become a truly great photographer. Highly recommended!”
—Amit Gupta, founder of Photojojo.com

“This book is worth its weight in gold.”
—Gary Fong, photographer, author, and creator of the Lightsphere

“The best resource for today’s photographer—BAR NONE!”
—Scott Sheppard, host of “Inside Digital Photography”
 


From the Trade Paperback edition.
 

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Contents

Foreword Momentum by Richard N Bolles
15
CHAPTER 7 THE SIGNATURE BRAND
25
Attitude is Everything
28
The Grumpy Photographer Life Cycle la k a the Road to Hell
42
The Words of the Prophets Are Written on the Subway Walls
51
Flat Opportunity
58
Change Is Here and Its Neither Good Nor
64
The Photographers Twist
72
PHOTOGRAPHER
145
The Mike IWanted to Be Like
153
Dont Sell It Solve
159
Everyones World Is FIatBe Known for the Right Reasons
165
Your Value is Different as a Freelance Photographer
172
Partner Network and Learn
180
The Tragedy of Being Trained
189
Getting Organized
194

The Photographer DNA pDNA Assessment Tool
81
The Power of the Fast Track System
87
The New Me Was the Old
94
Blogs Pods and Vodcasts
96
The Lovers Aftections
111
Going Behind the Curtain Yourself
124
its Time to Do
139
Strengthen Your Backbone
200
The New DIY for Professionals
207
An Integrated Lite
214
Change Is Hard But its Less Complex Than You Think
222
A Clear Sense of Your Next Step
228
Acknowledgments
234
Copyright

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About the author (2010)

DANE SANDERS is a Southern California-based photographer, author, and speaker, who has been featured in numerous publications. A frequent speaker for Adobe and Pictage, he leads Fast Track workshops nationwide and has given platform talks at WPPI, Photo Plus Expo, Imaging USA, and Kevin Kubota’s Digital Photo Bootcamp. He can be found at www.danesanders.com.


From the Trade Paperback edition.

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