Filmmakers and Financing: Business Plans for Independents

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Taylor & Francis, 2013 - Business & Economics - 296 pages
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The first, most crucial step in making a film is finding the funds to do it. Let Louise Levison, who wrote the innovative business plan for "The Blair Witch Project," show you how. This unique guide teaches you not only how to create a business plan, but also how to avoid common business plan mistakes, so that you can attract and secure an investor. In jargon-free terms, the author leads you through every step. Each chapter concentrates on a different section of the business plan, including the industry, marketing, financing, and distribution. Large format films, new media and shorts are also discussed. The included companion web site features supplementary exercises and spreadsheets so that you get comfortable crunching the numbers--no math degree required! The sixth edition contains completely revised and updated industry data along with updated information on distribution including online and foreign markets. Plus, new interviews and case studies with filmmakers will show you real-world examples of equity investors and markets.

* Includes a companion web site with sample business plans, forms, spreadsheets, and hands-on exercises * Learn from real-world examples with new interviews and case studies. * Rock-solid guidance on how to develop a successful business plans for features, shorts, documentaries and more

Please visit the companion web site

Registration is required to access the companion web site. The pass code may be found inside the book.


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Controlling Your Destiny
A Short Version of Everything
Who What When Where and Why
The Investor Needs to Know the Whole Story
The Facts and Nothing But
The Spin
Theatrical and the Changing Landscape
Nontheatrical and the Wild West
Truth in Advertising
How It Works
Forecasting Without Fear
11 Sample Business Plan
Documentary Animation and Large Format
Them That Has the Gold Makes Some of the Rules

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About the author (2013)

Louise Levison ( has a 22-year track record creating business plans for films (both single and slates) and other entertainment companies. She teaches in the Extension Program at UCLA and is publisher and editor of The Film Entrepreneur: A Newsletter for the Independent Filmmaker and Investor. Her clients have raised money for individual films with budgets from $100,000 to $30 million and slates with budgets totalling up to $300 million. She regularly conducts workshops on financing for organizations and at film festivals. Levison holds an MA in Asian Area Studies and an MBA in finance.

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