Ford, 1903-2003: The European History, Volume 1
P.L.A.G.E., 2003 - Automobile industry and trade - 1239 pages
Ford Motor Company is a global giant. It pioneered mass production and the global multinational corporations. "Fordism" is a symbol of the modern age. In this book, produced in Ford's centenary year, an international team of independent researchers explores Ford's European history and presents new analyses of its dynamics and significance. Second volume looks at Ford's European history across a hundred years and a dozen countries. It looks at Ford in face of national rivalries, economic integration, depression, dictatorships and wars. The national histories, written by a team of international researchers, complement the broader thematic studies in volume One.
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Introduction A European collaboration for a centennial history
Ford in the Netherlands 19032003 Global strategies and national interests
FORD HISTORY AND FORDISM IN EUROPE
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Allan Nevins American Business Abroad archivists assembly plant auto automobile Automotive became Benson Ford Bobcat brand image Britain car makers carmakers Centre Citroen Cologne company’s corporate costs Cosworth Dagenham dealers Dearborn Detroit diesel Dunton early economic engine Escort Europe’s European markets executives export factory Fiesta ﬁrm ﬁrst Ford Archives Ford Europe Ford Germany Ford International Ford Motor Company Ford of Britain Ford of Europe Ford Werke Ford's Ford’s Fordian Fordism France French German global Henry Ford IG Metall industry integration investment involved labour launched Louis Renault major manufacturing market share Merkenich million multinational enterprise Nazi Nevins Opel organization Paris Perry Peugeot product range profits racing records Reich Renault role Saarlouis segment small car Spain Steven Tolliday strategy subsidiaries suppliers tion transnational trucks unions United volume