Forecasting Sales and Planning Profits: A No-nonsense Guide for the Growing Business

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Probus Publishing Company, 1986 - Business & Economics - 177 pages
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Suggests a cost-effective approach for sales forecasting, discusses market potential and sales requirements, and shows how to use forecasting as a control tool

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Contents

INTRODUCTION
3
Purposes and Benefits of Sales Forecasting
11
SALES FORECASTING TECHNIQUES
21
Copyright

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