From Acorns: How to Build a Brilliant Business

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Pearson Education, Limited, 2007 - Business & Economics - 210 pages
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Thinking of starting a business? Chances are you will be excited by your ideas, but daunted by what might lie ahead. Most start-up guides make that feeling worse, by overloading you with complex, yet missing out the essentials that you really need to focus on to succeed.

From Acorns is a different kind of book. Free from jargon and full of practical tips from countless entrepreneurs, it's the only guide that tells you exactly what you need to know - no frills, no complications.

In its second edition, this bestselling book now includes information not only for small start-ups, but for those with ambitious growth plans who need to plan big financial pitches, initiate and nurture large scale expansions, and, eventually, sell and move on to the next venture.

From Acorns is the no nonsense guide to starting a business - whether your plans or modest or on a grand scale, this book helps you get it right first time around.

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This is my go-to book.
I have owned a copy for years and read it constantly.
Whatever type of business you run (or dream of) - buy this book.
I am a self-employed writer and I find the advice
There is no secret to success and this book guides you through all the basics you need to know. It is written in an easy to follow format with tips and references to real businesses.
If you are thinking of buying a business book - this is the one.

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About the author (2007)

Caspian Woods has run businesses since his teens when he set-up the first UK yearbook publishing company and ran an events company called Let me hold your Balls for you. He has won a number of entrepreneurial awards including Young Scot of the Year, Young Achievers of Britain at Buckingham Palace, Shell Livewire, and Ernst and Young Trailblazers. He was recently appointed by Prince Charles as an ambassador for his youth business trust. Caspian currently runs a publishing agency producing magazines on small business for the likes of Scottish Enterprise, Clydesdale Bank, Bank of Scotland. He has written very popular small business columns for papers such as the Herald and Business am.

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