From Book Signing to Best Seller: An Insider's Guide to Conducting a Successful Low-Cost Book Signing Tour

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GoalMinds, Inc., 2001 - Business & Economics - 143 pages
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Based on personal experience (including an 11-city tour), research, and interviews with booksellers, publicists, and authors, this authoritative book shows you how to profit by autographing your books at book signing events. It takes you from developing an itinerary for a book signing tour to evaluating profits. Hundreds of how-to tips, checklists, website references, and a trip book.
 

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Contents

Focus on the Outcome
13
Know the Score
19
Put on a Good Show
27
Make Them Remember You
41
Plan Your Project
49
Make Contact
61
Chapter 7 Expose Yourself
73
Chapter 8Save Your Money
97
Chapter 9Become a Road Warrior
109
Chapter 10Complete an After Action Report
121
Appendix
127
CItinerary and Expense Log
134
Copyright

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About the author (2001)

Jo Condrill has conducted successful book signings from coast to coast, including an 11-city tour. Condrill has served as a civilian leader in the Pentagon and on the Toastmasters International Board of Directors. John B. Slack is a consultant who has developed successful sales strategies and sales seminars for his varied businesses in northern California. He majored in Education, Sales and Marketing at the University of Kentucky and Memphis State.

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