Gala!: The Special Event Planner for Professionals and Volunteers
If you are responsible for your organization's next big event - whether it is a black tie dinner, a political barbecue, a charity walk-a-thon, a celebrity speech, a school auction, a capital campaign, or a business launch to benefit your favorite cause - everything you need to know and do is in this easy-to-use book. From this handy check-listed guide, you'll learn how to select an event to fit the cause, set your fund-raising goals, plan and execute the entire event using a month-by-month event calendar and checklists, develop an effective charity team to assist you all along the way with the duties of each defined, get media attention using sample public service announcements and great new promotion ideas, build contacts and network with the community and other organizations, find sponsors, prepare inviting invitations and programs, and critique your event and maintain support for the future.
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Establishing Your Event Calendar
Building Your Contacts
CHAPTER 6Media Relations
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attend big day BLACK TIE DINNER BLIND calendar California poppies caterer cause celebrity charity charity event Club committee chairs committee members company or organization contact list Coordinates core committee decor donations donors entertainment event chairperson Event Q FEBRUARY 24 Gala goal guests guide dogs Habitat for Humanity HARRY BLAKE Hospital Guild IMMEDIATE RELEASE involved keep keynote speaker Lions Club Live auction mailing list major event media contact meeting Name and phone newspaper NONPROFIT ORGANIZATION number E-mail Organ Transplant Park Beautification Program participants person Pet Vets phone number photographer printed PSAs Public Service Announcements Q Determine Q Follow Q Prepare Q Send Q Update radio stations Raffle raise money Reed Memorial Hospital responsible RSVP Sample Press Release seminar silent auction someone sponsors sure tion valet parking video news releases volunteer walkie-talkies