Generation Blend: Managing Across the Technology Age Gap

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Wiley, Mar 3, 2008 - Business & Economics - 272 pages
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If you want to engage, motivate, and retain young workers without driving the veteran workers away, Generation Blend can help you. This timely book explores how generational attitudes toward technology affect issues as diverse as recruitment and retention, employee training, management decision-making, collaboration, knowledge sharing, and work/life balance. Looking to solve the puzzle of productivity across the technology age gap? Start with Generation Blend.

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User Review  - Cecilturtle - LibraryThing

There is starting to be quite a bit of literature on the various concurrent generations in the workplace as Gen Y start to invade and the Boomers are late to retire. In this book, Salkowitz focuses ... Read full review


Technology as the Locus of Conflict
Why Should We Care about Generational
Younger Workers With Great

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About the author (2008)

Rob Salkowitz is a writer and consultant specializing in the social implications of new technology. He has worked with leaders in the ITindustry, including Microsoft, to help formulate market strategy and articulate business goals. Rob is coauthor (with Dan Rasmus) of Listening to the Future: Insights from the New World of Work (published by Wiley). He lives and works in Seattle, Washington.

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