Getting Better at Private Practice

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John Wiley & Sons, Oct 4, 2012 - Psychology - 450 pages
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Expert advice for building your private practice

The "business" of practice as a mental health professional is a skill that is seldom taught in school and requires thoughtful guidance and professional mentorship from those who have already succeeded.

Containing the collective wisdom and secrets of many expert practitioners, this helpful resource provides useful insights for setting up, managing, and marketing your practice, including timely advice on being a successful provider in the digital age—from Internet marketing to building your online presence.

Designed for private practices of any size and at any stage of development, this practical guide looks at:

  • Creating your dream niche practice
  • Choosing the right technological tools and resources to simplify and streamline your job
  • Leveraging the Internet to market your practice
  • Developing a practice outside of managed care
  • Transitioning to executive coaching
  • Ethical and legal aspects of private practice

Full of action-oriented ideas, tips, and techniques, Getting Better at Private Practice provides both early career and seasoned mental health professionals with the knowledge and tools they need to establish, develop, and position their practice so that it is financially successful and life-enriching over the long term.

 

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Contents

Preface
Differences in Business Structures
Limited Liability Company LLC
Managed Care Contracting Strategies
Determining BreakEven andDeveloping WalkAways
Making EndsMeet Financial Management
HowWritinga Column for your Local
Making It Happen
CuriosityDue Diligence Intrusion andCyberStalking WhatTherapists CanDoin Regard to Internet Disclosures
StartingandGrowing Concierge Psychotherapy andPsychiatric Practices
Chapter
Using FeedbackInformed Treatment FIT to Build a PremiumService
References
The OneStop Shop Collaboration Beyond
Chapter
Psychologists RolesinCollaborative Divorce

Working With Accountantsand
The Power ofCommunity Networking
A Guiding Principle
CommunityNetworking Through theMedia How Networking Through the Media CanHelpyour Practice Blueprintfor CreatingEffective Press Releases
Creating and Promoting a Workshop
The Benefits of Joining Professional
OhMy Gosh Youre Kidding
Chapter TakeAways
From Visionto Mission
Building Marketing
Web SitesandInternet Marketing
Building your Online Presence asan Expert What isMarketing?
Ethics and Social Networking Sites
TheGoogle Factor Ethical Considerations
Section
WhyWait? Building a StellarPractice
Becoming an Educational Consultant
Building a Successful EducationBusiness IntroductionA Personaland Universal Story of Struggle
Business How to Become a Master Marketer Even If you Are Notthe Salesperson Type
Transitioning
Introduction
A Psychologists Journey into Sports Administration or I
Psychology
Youre Fired Hooray Or How I Learned
The End ofthe Beginning
Index
Copyright

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About the author (2012)

CHRIS E. STOUT, PsyD, MBA, is a licensed clinical psychologist; founding director of the Center for Global Initiatives; Clinical Professor at the University of Illinois College of Medicine; and Director of Research at the Athletic and Therapy Institute. He has published over thirty books including two bestsellers on practice management. Dr. Stout was invited to Davos by the World Economic Forum. He is a Fellow in three divisions of the American Psychological Association; past-president of the Illinois Psychological Association; and a Distinguished Practitioner in the National Academies of Practice. He has been interviewed broadly by CNBC, CNN, NBC, PBS, NPR, Oprah, Time, the Chicago Tribune, and the New York Times. He has won four Humanitarian Awards for his work on behalf of the not-for-profit organization Center for Global Initiatives.

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