Getting the Money

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Michael Wiese Productions, Oct 1, 2009 - 240 pages
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Filmmakers interested in financing their own films have to start with a business plan. Few know how to put one together. Getting the Money gives a relaxed, step-by-step approach on how to do so. Of particular use are the financial sections where, for the
 

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Contents

FINANCIAL PROJECTIONS
1
STEP 2 PREDICT YOUR FAME AND GLORY INCOME PROJECTIONS TABLE
9
STEP 3 FORECAST WHEN EVERYONE GETS A FERRARI CASH FLOW PROJECTIONS TABLE
14
STEP 4 SUM IT ALL UP INVESTOR PROJECTIONS TABLE
24
SAMPLE FINANCIAL PROJECTIONS SECTIONS
31
MARKET ANALYSIS MARKETING STRATEGY
49
STEP 6 PREACH THE IMPORTANCE OF WORDOFMOUTH
51
STEP 7 TALK ABOUT HOW INDEPENDENT FILMS ARE MARKETED
52
SAMPLE PRODUCT DESCRIPTION SECTION
90
FINANCING
93
STEP 19 EXPLAIN HOW YOU INTEND TO FUND THIS GAMBLEFILM
94
STEP 21 DEPICT THE UGLY TRUTH ABOUT RESIDUALS
95
SAMPLE FINANCING SECTION
97
INDUSTRY OVERVIEW
99
STEP 23 STUDIO FILMS VS INDEPENDENT FILMS
100
SAMPLE INDUSTRY OVERVIEW SECTION
104

STEP 8 WHATS YOUR TARGET AUDIENCE AND HOW WILL YOU REACH THEM?
53
SAMPLE MARKET ANALYSIS MARKETING STRATEGY SECTIONS
55
MOTION PICTURE DISTRIBUTION
67
STEP 9 TELL THEM HOW YOUR MOVIE MAKES IT TO GRANDMAS iPOD
68
STEP 11 DESCRIBE INDEPENDENT FILM DISTRIBUTORS NICELY
70
STEP 12 WHAT DO THEY LOOK FOR IN A FILM?
71
STEP 13 WHATS YOUR STRATEGY FOR SNAGGING A DISTRIBUTOR? NO BEGGING
72
SAMPLE MOTION PICTURE DISTRIBUTION SECTION
73
COMPANY DESCRIPTION
81
STEP 15 WHOS ON YOUR TEAM?
82
SAMPLE COMPANY DESCRIPTION SECTION
83
PRODUCT DESCRIPTION
87
STEP 17 DESCRIBE THE PROJECTS OTHER IMPORTANT DETAILS
88
EXECUTIVE SUMMARY
109
SAMPLE EXECUTIVE SUMMARIES
111
INFORMATION AND RISK STATEMENT
117
STEP 27 SCARE THE CRAP OUT OF THE INVESTOR AKA FULL RISK STATEMENT
120
SAMPLE INFORMATION AND RISK STATEMENT
122
COMPLETED PLAN
125
SAMPLE PLAN FOR PSYCH THRILL
127
NITTY GRITTY DETAILS
165
RECOMMENDED READING
205
INDEX
211
ABOUT THE AUTHOR
221
Copyright

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About the author (2009)

Juuso is the founder of Jeremy Juuso Consulting, a firm specializing in the writing of film business proposals as well as educating investors on the basics of the movie business.

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