Glimmer: How Design Can Transform Your Life, Your Business, and Maybe Even the World

Front Cover
Random House Canada, 2009 - Design - 352 pages
The first mainstream book to explore how the problem-solving, creative and insightful powers of Bruce Mau and the world’s other great designers can be applied to our everyday lives and businesses — and spawn creative epiphanies around the world. What can be learned from great designers? How can design improve our lives? Answers abound inGlimmer. In the cutting-edge studios of Canadian design phenomenon Bruce Mau and other visionary designers, everything is ripe for reinvention — including how businesses function, children learn and communities thrive. Warren Berger, with the full cooperation of Mau, tallies and explores the deceptively simple principles that steer design’s vanguard — “ask stupid questions,” “begin anywhere” and “make hope visible” — and illustrates how these and other such principles can provide the means for finding hope in these anxious times. From the Hardcover edition.

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About the author (2009)

Warren Berger is an award-winning journalist and the author of three books, including the seminalAdvertising Today, and co-author ofNo Opportunity Wasted, which was featured twice on the Oprah Winfrey Show. He is the creator and current editor of the design and advertising focused magazineOne.

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