Go Do!: For People Who Have Always Wanted to Start a Business

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John Wiley & Sons, Mar 22, 2012 - Business & Economics - 256 pages
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A refreshingly simple, easy-to-read guide to getting started in business

If you've ever dreamed of starting your own business, this book will give you the information, inspiration, and reassurance you need to get started. It encourages budding entrepreneurs to take the leap into the dark, while shining a bright light on the first six months of a successful start-up. It breaks down what appears to be an Everest-size challenge into a series of small hills for you to conquer. Written by successful entrepreneur Jeremy Harbour, Go Do! argues that the skills and tactics of successful entrepreneurship can't be learnt except by doing. So this book offers the guidance and the confidence you need to just go do it.

 

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Contents

2
2
3
3
4
4
5
5
7 8
6
9
9
Go Me
11
Risk
30
e Invention Myth
85
Taking Responsibility
99
e Four Stages of Enterprise
109
Planning
120
Marketing
121
A Compelling Oer Go
158
About the Author
199
What People Have Been Saying About e Harbour Club Light
201

Go You
43
e Worst Five Excuses
59

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