Good to Green: Managing Business Risks and Opportunities in the Age of Environmental Awareness

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The business world is undergoing dramatic change that is driven by tough new legislation, expanded market based incentives and increased consumer awareness of environmental issues (e.g., hazard ingredients in products, alternative energy, reduction in greenhouse gases). This is forcing companies to reassess the life cycle of their products and the efficiency of their supply chains. Environmental issues are becoming business critical. Good to Green provides the vital information, backed by case studies and examples, that gives progressive business leaders the strategic know-how to pro-actively manage environmental issues and realize the business benefits of going green.

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About the author (2009)

John-David Phyper (Toronto, ON), M.B.A, M.A.Sc., P.Eng., is President of P&A - Business Advisory Services Inc., a management consulting firm that provides business advice (e.g., sales/marketing, financing, software development) to small-medium clean-tech companies and provides management and IT consulting services (e.g., SD, CSR, PLM and supply chain management) to multinational organizations. Mr. Phyper has over twenty years' experience in the management of high-growth companies in the environmental sector as well as consulting to a broad spectrum of industry and government agencies on environmental and IT issues.

Paul MacLean (Montreal, QC), M.Sc., is President of EEM Inc., a management consultancy that provides leadership in environmental and social sustainability to a wide variety of multinational and local industries, as well as to First Nations and public organizations. Paul has been advising clients on embedding sustainable development into business processes, capacity building, integrated management systems and EHS compliance issues for more than twenty years. He has directed projects in three languages across the Americas, as well as in Africa, Asia and Iceland.

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