Growing and managing a small business: an entrepreneurial perspective

Front Cover
Houghton Mifflin Co., 2006 - Business & Economics - 468 pages
0 Reviews
Growing and Managing a Small Business provides students with a comprehensive introduction to business ownership and management from the start-up phase through growth and harvest. Decidedly entrepreneurial in focus, this book departs from the traditional small business management text by incorporating themes and principles appropriate to managing small companies in a dynamic, global environment. In addition to up-to-date coverage of risk management and strategies for "harvesting the business," the Second Edition introduces several new chapters that examine topics such as ethics and social responsibility, family businesses, and technology. New boxed features illustrate the author's real-world approach through case studies and profiles of small businesses and entrepreneurs.

From inside the book

What people are saying - Write a review

We haven't found any reviews in the usual places.

Contents

Entrepreneurship and Small Business
2
Entrepreneurial Strategies and Business Ethics
22
Paths to Business Ownership
49
Copyright

53 other sections not shown

Other editions - View all

Common terms and phrases

Bibliographic information