Growth Management: Two Hats are Better than One
Successful people and companies do two things at the same time: they are efficient day to day and they see great new opportunities. They use different styles of thinking and management to deliver cash today, and sustainable growth tomorrow. Wearing Two Hats is essential to business: but how and when to wear each one?
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ability actions activities Ansoff Matrix approach and Growth Baby Boomers Board brand business strategy capability champion company needs company’s competitors core cost customer value day job day operations day to day decision taking Define deliver sustainable growth detail develop drive economic effectively efficiency elements emotional intelligence employees ensure example existing feedback Figure focus functions growth business Growth Management growth opportunities growth project growth proposition Hats approach identify impact implementation team increase individual input integration internal launch involved iswhat weshouldimprove Jaguar S-TYPE long term mainstream business managing growth margin Market Plan meetings objectives organization phase pilot project potential processes project team proposition plan recession relative relevant revenues risk roles Rover 75 rules of engagement running the day shareholder value simple specific structure success suppliers target team needs thinking tools and techniques tough trends understanding widgets