Guanxi and Business

Első borító
World Scientific, 2000 - 342 oldal
Guanxi (interpersonal relationship) is one of the major dynamics of Chinese society. It has been a pervasive part of the Chinese business world for the last few centuries. It binds literally millions of Chinese firms into a social and business web. It is widely recognized to be a key determinant of business performance, because the life-blood of the macro economy and micro business conduct in the society, including local firms as well as foreign investors and marketers, inevitably faces guanxi dynamics. No company can go far unless it has extensive guanxi in this setting. In China's new, fast-paced business environment, guanxi has been more entrenched than ever, heavily influencing Chinese social behavior and business practice.

Despite the current academic and practical interest in guanxi, there is no book-length treatment systematically and vigorously exploring the concept and practice from the business perspective. This book fills that gap by exploring the various social economic cultural, and business issues relating to the complex concept and practice of guanxi.

 

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Tartalomjegyzék

Definition Principles and Philosophy of Guanxi
1
Economic Perspective of Guanxi
41
Guanxi and Firm Performance
79
Organizational Dynamics and Guanxi
105
Guanxibased Business Strategies
135
Foreign Businesses and Guanxi
159
Business Implications of Corruption
195
Practical Guidelines to Guanxi Cultivation
245
Appendices
275
Transnational Cooperation in Combating Corruption
293
Bibliography
315
About the author
341
Copyright

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