Handbook of Communication in Organisations and Professions
Christopher N. Candlin, Srikant Sarangi
Walter de Gruyter, Aug 29, 2011 - Language Arts & Disciplines - 645 pages
The Mouton de Gruyter Handbooks of Applied Linguistics series is based on an understanding of Applied Linguistics as field of academic enquiry that deals with the theoretical and empirical investigation of real world problems in which language and communication are a central issue.
Applied Linguistics is not interpreted as a reduction of (theoretical) linguistics, nor as simply applying linguistic theories and methodologies. Rather, the assumption is that Applied Linguistics is a problem-oriented and problem-solving activity. As such, it is actively involved in the development of innovative theoretical approaches as well as practical solutions, drawing on insights from linguistics, but also from neighbouring disciplines such as psychology, anthropology, sociology, pedagogy, computer science, etc.
It is the goal of the Handbooks of Applied Linguistics to provide a state-of-the-art description of different areas of Applied Linguistics with respect to their ability to provide descriptions, analyses, explanations and, if possible, solutions of everyday language-related problems. These areas are represented by the volumes of the series:
1. Communicative Competence of the Individual
In line with the overall goals of the series, each individual volume will explain what is problematical in its particular field, how/why various proposals have been made, and how well grounded they are in principle and workable in practice. Thus, a major objective of the series is to present a critical appraisal of the relevance of Applied Linguistics, be it from the perspective of individual actors or of social groups / societies.