Handmade for Profit!

Front Cover
Rowman & Littlefield, 2002 - Business & Economics - 380 pages
This new edition contains all the information you need to get started selling at a the retail level and keep growing. It includes Barbara's own priceless advice, plus a whole new collection of the best marketing strategies and selling secrets of nearly a hundred successful craftspeople, artists, designers and publishers in the author's network. This edition also includes two new chapters: 'Resources' and 'Selling on the Internet', a crash course that will save web beginners hundreds (if not thousands) of pounds.
 

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Contents

The Creative Cash Market
1
Building Confidence and Setting Goals
13
Getting Serious About Business
31
Developing Your Product Line
47
Pricing Problems and Solutions
73
Fun and Profit at Fairs and Shows
97
Learning How to Sell at Fairs
121
Selling Handcrafts from Home
145
Selling on Consignment
205
Innovative Marketing Methods
221
Selling on the World Wide Web
245
Your Potential Opportunity Box
273
Your Printed Professional Image
297
Making Transitions
319
Resource Chapter
345
Index
363

Craft Malls and RentaSpace Shops
179

Common terms and phrases

Bibliographic information