Healthy, Wealthy and Wise: The Shoppers Guide for Today's Supermarket

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McCleery & Sons Publishing, Jul 15, 2002 - Consumer behavior - 196 pages
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Healthy, Wealthy & Wise is Phil Lempert's latest entertaining and educational guide to getting the most out-of-life and your supermarket. More than just about living right, leading food-industry expert Lempert gives practical advice about how to save money when you shop, debunk the myths about dieting and explains food labeling. With invaluable advice and insider information you will never see (or shop) the supermarket the same way again.

By following Lempert's surefire tips and strategies, you'll learn how to: Save a $1,000 a year on your groceries. Guarantee your satisfaction on every shopping trip. Get the most out of coupons and rebates. Avoid marketing gimmicks that get you to buy items you don't want or need. Create the ultimate shopping list. Keep your family food-safety safe. And keep up-to-date on the latest diet information and nutritional supplements. It's a must-have tool for living a life that's Healthy, Wealthy and Wise.

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This is a good resource with an extensive list of food companies, food trade associations, and consumer groups. It gives a lot of information both on getting the best deals in the grocery store and shopping for your best health. It also has information on nutritional supplements and reviews popular diets. There is a chapter devoted entirely to wine. This book does have some editing problems (typos,grammar inconsistencies, etc.), but usually the meaning can be inferred. 

Contents

CHAPTER
1
Impulse Buying When Its Smart When Its Not
8
How Colors Affect Our Supermarket Purchases
14
Copyright

18 other sections not shown

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About the author (2002)

Phil Lempert is America's Supermarket GuruŽ and the food trends editor and correspondent for NBC's Today Show. With roots that began at his grandfather's dairy farm in Belleville, New Jersey, Phil grew up in the food business and knows what goes on "behind the shelves". He is also host of his own syndicated radio show, "Shopping Smart" and a correspondent for BBC Radio 5 LIVE and KCRW-FM on public broadcasting. For the latest in food and health news visit his website at: www.supermarketguru.com.

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