Holiday attachment - The construct, measure, and its relation with customer loyalty
Doctoral Thesis / Dissertation from the year 2004 in the subject Tourism, grade: none, Goa University (Goa University, India), language: English, abstract: The content of the thesis may be summarized as follows: a) Conceptualization, development, and validation of a scale to measure holiday attachment. b) Examination of holiday attachment as an antecedent of tourist loyalty. c) Test of the proposed mediation-moderation model involving holiday dependence, holiday identity, novelty seeking, and loyalty. KEYWORDS: Scale Development, Holiday Attachment, Holiday Utility, Holiday Identity, Holiday Contextuality, Holiday Dependence, Novelty Seeking, Customer Loyalty, Mediation, and Moderation.
What people are saying - Write a review
We haven't found any reviews in the usual places.
Other editions - View all
2-tailed 59 Regression Residual Adjusted R Square AL A SA ANOVAb Beta Standardi zed chapter Coefficients Beta Standardi Coefficientsa components conceptual consumer behavior Consumer Research consumption content validity customer loyalty customer satisfaction D DL AL Dependent Variable destination df Mean Square dimensions Error Unstandardized Coefficients Estimate Predictors factors holiday attachment scale holiday contextuality Holiday Dependence holiday experience holiday identity holiday loyalty holiday utility holidaymakers hypotheses individual Interaction term hdns intra-class correlation involvement level of measurement literature marketing Mean Square F mediated moderation Model Summary moderated mediation motivation nomological network nomological validity novelty seeking one’s operationalized paradigm place attachment postmodernism predicts present research purchase questionnaire R R Square Adjusted Regression Residual Total relationship between holiday repurchase Residual Total Model scale development SD D DL significant social Square Std Squares df Mean Standardi zed Coefficien statistical Sum of Squares Table theoretical theory tourist loyalty Unstandardized Coefficients Beta variance