How to Read a Financial Report: Wringing Vital Signs Out of the Numbers

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John Wiley & Sons, Apr 22, 2009 - Business & Economics - 216 pages
How to Read a Financial Report Seventh Edition

Financial reports provide vital information to investors, lenders, and managers. Yet, the financial statements in a financial report seem to be written in a foreign language that only accountants can understand. This Seventh Edition of How to Read a Financial Report breaks through the language barrier, clears away the fog, and offers a plain-English user's guide to financial reports. The book helps you get a sure-handed grip on the profit, cash flow, and financial condition of any business.

Here's what's new in the Seventh Edition:

  • Discussion of the transition to international accounting and financial reporting standards

  • A streamlined centerpiece exhibit used throughout the book to explain connections between the three financial statements

  • An integrated section on analyzing profit, cash flow, and solvency for investors, lenders, and managers (now Part Two in this edition)

  • Reflection on financial reporting and auditing in the post-Enron era

"What distinguishes Tracy's efforts from other manuals is an innovative structure that visually ties together elements of the balance sheet and income statement by tracing where and how a line item in one affects an entry in another."

"An excellent job of showing how to separate the wheat from the chaff without choking in the process."
The Miami Herald

"A wonderful book organized logically and written clearly. For a Fool to be an effective investor, she has to know her way around a financial statement. This book will help you develop that skill. It's the clearest presentation of many accounting concepts that this Fool has seen."
Selena Maranjian, The Motley Fool


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Sales Revenue and Accounts Receivable
Cost of Goods Sold Expense and Inventory
Inventory and Accounts Payable
Net Income and Retained Earnings
Cash Flows from Investing and Financing

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About the author (2009)

JOHN A. TRACY is an award-winning Professor of Accounting, Emeritus, at the University of Colorado at Boulder. His other books include The Fast Forward MBA in Finance, Second Edition, Accounting For Dummies, Fourth Edition, and Accounting Workbook For Dummies, all published by Wiley.

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