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Getting Ready For Big Gifts
CONTENTS 1 Your organizations Case Statement See workbook p 115
All direct mail and fund raising appeals
20 other sections not shown
1985 Public Management affiliations answer appeal benefits big gift prospects Big Gifts Program big gifts solicitation big givers Board Members Books Budget Strategy Emphasis Business capital gains tax charts CHECKLIST clients clubs common Data Source Date DECISION MATRIX deferred gifts Directory donation donor gives donor prospects Donor Recognition Donor Research Form emphasize example feel friends fund raising Help your prospect hidden agendas ideas important income Individual Donor Research Institute SOLICITATION PROBLEM interested investment Invite involved listening locate look major gift prospects Major Gift Society Management Institute CONFIDENTIAL Management Institute SOLICITATION meeting METHOD Motivation Newsletter newspaper organization pect person Phase Phone potential donors presentation pros PROSPECT OBJECTIONS prospect saying Public Management Institute rating committee response reverse telephone directories SOLICIT BIG GIFTS Solicitor Training statement Stock Brokers suggest talk tax deduction Team Member tions volunteer wealthy Wright brothers York