Gift Basket Business
Shirley George Frazier, a successful home-based gift basket entrepreneur, shows readers how to cultivate their creativity and employ savvy marketing techniques to run a thriving gift basket business.
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What It Takes to Succeed
Home Office and Workspace Setup and Structure
Selecting Your Inventory
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Advertising and Promotion Basket Design Tips biscotti bubble wrap buyers catalogs cellophane Chapter charge color competition competitors corporate clients cost courier create credit card Dallas Market Center e-mail Elusive Corporate Market event expenses foam foods gift basket business Gift Basket Design gift basket professionals holiday Home Office home-based income statement industry Internet Jane Moore mail-order catalogs meeting merchant account month monthly Moore Baskets Mother's Day NASFT newsletter Office and Workspace options P.O. Box package payment person postcards printed prospect purchase quarter 04 retail ribbon Rolodex sample Selecting Your Inventory sell Setup and Structure shred shrink-wrap snacks specialty Takes to Succeed tape Target Market Telephone themes Tips and Techniques Toll-free trade shows wholesale Workspace Setup wrap