How to Buy and Manage a Franchise

Front Cover
Simon & Schuster, 1993 - Business & Economics - 286 pages
Do you dream of being your own boss? Do you want to expand a business you already own? If the answer to either question is yes, but you're concerned about the risk of starting your own business, consider franchising. While only 23 percent of nonfranchised small businesses are still in operation after five years, recent surveys indicate that 92 percent of franchises continue to operate after the same length of time.
In How to Buy and Manage a Franchise Joseph Mancuso and Donald Boroian share their expert advice on purchasing, owning, and operating a franchise with as little as a $20,000 start-up investment. The authors will help you learn how to determine if franchising is right for you; choose the appropriate product or service; get through the process of evaluating and applying to the franchise company; and start and operate your first franchise.
If you own a small business and are considering turning your business into a franchise, this book will help you decide if your business is franchisable and turn your business into a franchise. Finally, the authors provide a history of franchising, address legal issues, and include appendices on, the various types of franchises, operating the franchise, sources of financing, sources of additional franchising information, and a list of state franchising regulatory agencies.

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The History of Franchising
Becoming a Franchisee Part
Becoming a Franchisor Part

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