Industrial advertising for profit and prestige

Front Cover
Printers' Ink Books, 1956 - Business & Economics - 231 pages

From inside the book

What people are saying - Write a review

We haven't found any reviews in the usual places.

Contents

DOES IT PAY TO ADVERTISE?
21
WHATS THE SALES PROBLEM
31
GOOD ADVERTISING IS PLANNED IN CAMPAIGNS
39
Copyright

20 other sections not shown

Common terms and phrases

Bibliographic information