Innovation—The Missing Dimension
Harvard University Press, Jun 30, 2009 - Business & Economics - 240 pages
Amid mounting concern over the loss of jobs to low-wage economies, one fact is clear: America's prosperity hinges on the ability of its businesses to continually introduce new products and services. But what makes for a creative economy? How can the remarkable surge of innovation that fueled the boom of the 1990s be sustained? For an answer, Richard K. Lester and Michael J. Piore examine innovation strategies in some of the economy's most dynamic sectors. Through eye-opening case studies of new product development in fields such as cell phones, medical devices, and blue jeans, two fundamental processes emerge. One of these processes, analysis--rational problem solving--dominates management and engineering practice. The other, interpretation, is not widely understood, or even recognized--although, as the authors make clear, it is absolutely crucial to innovation. Unlike problem solving, interpretation embraces and exploits ambiguity, the wellspring of creativity in the economy. By emphasizing interpretation, and showing how these two radically different processes can be combined, Lester and Piore's book gives managers and designers the concepts and tools to keep new products flowing. But the authors also offer an unsettling critique of national policy. By ignoring the role of interpretation, economic policymakers are drawing the wrong lessons from the 1990s boom. The current emphasis on expanding the reach of market competition will help the analytical processes needed to implement innovation. But if unchecked it risks choking off the economy's vital interpretive spaces. Unless a more balanced policy approach is adopted, warn Lester and Piore, America's capacity to innovate--its greatest economic asset--will erode.
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1 Integration in Cell Phones Blue Jeansand Medical Devices
2 Where Do Problems Come From?
3 Conversation Interpretation and Ambiguity
4 The Missed Connections of Modern Management
5 Combining Analysis and Interpretation
6 Public Space
Other editions - View all
academic activities actually Alfred Marshall ambiguity American analysis analytical and interpretive AT&T base station basic Bauhaus Bell Labs blue jeans boundaries business unit cell phone Chiron clients cocktail party commercial communities company’s competencies competitors components consumers conversation corporate create creativity customer’s customers debate devel disciplines discussion division economic effect emerged engineers Ericsson example faculty firms focus garment goals ideas important incentives innovation integration Intel interaction interpretive communities interpretive perspective interpretive process interviews involved kind language laundries Levi Strauss Levi’s Lutron manufacturing Martelli matrix management Matsushita medical devices ment Motorola Nokia ongoing open source open-ended organization organizational participants particular practice problem solving product development public space radio regulation regulatory process research university role sation sector solution standard structure studies switch tacit knowledge talk technical telephone tion tive tween U.S. economy understanding university research viral load