Innovation and Entrepreneurship
Developed specifically for undergraduate students, Innovation and Entrepreneurship is an accessible, introductory text written primarily for those studying business and management but also engineering and science degrees with management courses.
The book features contemporary applications such as services (public and private), innovation for sustainability, social entrepreneurship, innovation for development, and creating and capturing value from innovation and entrepreneurship. In this second edition, the authors develop an explicit process model of entrepreneurship with clearer links between innovation and entrepreneurship.
The second edition also features an extensive collection of web-based materials, including: tools to support innovation and entrepreneurship, audio and video cases, solutions manual, testbank, additional case studies and image archive.
An accompanying website is available at: www.iande.info
What people are saying - Write a review
The Innovation Imperative
Social Entrepreneurship and Innovation
Globalisation Development and Sustainability
Recognising the Opportunity
Sources of Innovation
Searching for Opportunities
Finding the Resources