International Management: A Strategic Perspective
For undergraduate and postgraduate-level courses in International Management, Multinational Management, or Global Management. This text focuses on managing business in a global environment, and how management is affected by key environmental factors - such as international politics, cultural differences, and the expectation of corporate social responsibility. It provides students with up-to-date coverage of contemporary managerial issues, a look at different types of international business activities, and an understanding of how international firms are organized to achieve their strategic goals. A seamless transition between theory and practice is achieved with the use of academic research and real-life business applications throughout the book. *Emphasis on strategy; Discusses organizational issues connected with both the managerial staff and the rank-and-file employees for realizing strategic goals. *Contains a chapter on ethic and social responsibility. *Chapter caselets drawn from current business news literature. Covers a wide variety of issues, industries, firms, and managerial challenges related to the chapter material.
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THE SETTING OF INTERNATIONAL MANAGEMENT
Forms of International Business
The International Business Manager
29 other sections not shown
abroad activities agreement American bank battery changes Cisneros Group company's competitive contract corporate costs countertrade create culture currency customers decision economic employees Enron environment Europe European exchange rate executive expatriate export ExxonMobil facilities factors Financial firm's foreign country foreign firms franchising goals groups guanxi Harvard Business Review headquarters host country human resource important industry Infogrames international business international firms international management Internet investment issues Japan Japanese joint venture keiretsu labor labor unions licensing licensor Management Focus managerial manufacturing ment million multinational firms negotiations operations organization organizational organizational culture overseas partners PepsiCo percent plant policies potential profits Reebok relationship Renault role share Source South Korea strategic alliances structure subsidiary suppliers tion trade U.S. dollar U.S. firms unions United Kingdom Vilvoorde Wall Street Journal workers worldwide