International Management: A Cross-cultural and Functional Perspective

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Prentice Hall, 1996 - Corporate culture. - 643 pages
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A textbook for an international management course or other international business course covering the worldwide dimension of business. It deals with the fundamental concepts of managing from an international perspective. The volume is divided into four parts: strategic aspects of international manag

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Contents

The Management of International Business
3
International Strategic Planning
40
Organization of Multinational Operations
83
Copyright

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