Introduction to Communication

Front Cover
G. M. Du Plooy
Juta and Company Ltd, Nov 30, 1995 - Communication - 212 pages
2 Reviews
This publication aims to introduce undergraduate students to the research practices of communication science, with the emphasis on fundamental and basic research.
 

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Contents

A BRIEF HISTORY OF COMMUNICATION RESEARCH
1
THE RESEARCH PROCESS
28
UNIT 6
42
SAMPLING IN COMMUNICATION RESEARCH
48
MEASUREMENT IN COMMUNICATION RESEARCH
67
HISTORICAL RESEARCH IN COMMUNICATION
87
2
106
5
115
8
122
4
132
UNIT 8
152
communication process
154
5
165
UNIT 9
172
SOURCES
187
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