Introduction to Hospitality
This text provides a comprehensive world tour of the hospitality industry and its numerous related fields. Emphasized throughout is the application of general principles of marketing, human resources, and management.
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airlines American ARAMARK areas Association Banff Springs Hotel banquet catering chain chef Choice Hotels client Club managers coffee concept concierge Conrad Hilton Convention and Visitors Convention Center cooking corporate Courtesy culture customers dining dinner director Disney Disney-MGM Studios employees event example executive facilities Figure food and beverage food service operations forecast goals groups guests Hilton hospitality industry Hotel and Motel human resources increase International kitchen labor costs lunch Marriott Marriott International meals meeting planners ment menu million National needs offer organizations parks percent Performance Appraisal person Pizza Pizza Hut planning profit programs recreation Red Lobster resort responsible revenue Robert Mondavi Seagram segment served servers Sheraton success T.G.I. Friday's Taco Bell TGI Friday's theme tion tour tourism United Vegas whiskey wine yield management