Jamming: Art and Discipline of Business Creativit

Front Cover
Harper Collins, Oct 13, 2009 - Business & Economics - 228 pages
0 Reviews

In today's competitive environment, creativity is no longer an option. Companies that understand how to manage creativity in their people, organize for creative results and willingly implement good new ideas will triumph.

In Jamming, John Kao also offers an approach that demystifies a topic traditionally confounding to businesspeople everywhere. He begins by showing how creativity, like the musical discipline of jazz, has a vocabulary and a grammar. It is a process, and because of that it can be observed, analyzed, understood, replicated, taught and managed. He explains how creativity needs a particular environment in which to blossom and grow. Like musicians in a jam session, a group of businesspeople can take an idea, challenge one another's imagination and produce an entirely new set of possibilities. Kao reveals how managers can stimulate creativity in their employees, explores the impact of information technology on creativity, looks at the globalization of creativity and shows how to ensure the loyalty of people who design, build and deliver today's vital products and services.

 

What people are saying - Write a review

Jamming: the art and discipline of business creativity

User Review  - Not Available - Book Verdict

Kao (entrepreneurship, Harvard Business Sch.), who is also a jazz pianist, describes the developmental process of business creativity through the analogy of jazz. He argues that promoting creativity ... Read full review

Contents

THE AGE OF CREATIVITY
1
A CREATIVITY AUDIT
21
JAMMING AND THE MANAGEMENT OF CREATIVITY
29
CLEARING THE MIND
45
CLEARING A PUCE FOR CREATIVITY
57
CLEARING THE BELIEFS
75
CRAFTING THE CHALLENGE
95
THE PERPETUALLY CREATIVE ORGANIZATION
117
CYBERJAMMING
131
THE POSTINDUSTRIAL FACTORY
149
THE CREATIVITY TOOLKIT
165
INDEX
197
Copyright

Other editions - View all

Common terms and phrases

About the author (2009)

John Kao is academic director of the Managing Innovation program at Stanford University. A former Harvard Business School professor, he is founder of several companies in the fields of biotechnology, film, and multimedia. A lecturer and adviser to numerous companies, Kao is also a member of the Global Business Network. He lives in San Francisco, CA.

Bibliographic information