Knowledge Management Within Tesco
GRIN Verlag, 2012 - 56 pages
Research paper from the year 2012 in the subject Information Management, University of Derby, language: English, abstract: In contrast of classical economy in neoclassical economy, knowledge is one of the main factors of production. Since the mid-1980s, there has been an increasing recognition that "knowledge is a fundamental factor behind an enterprise's success." Scholar emphasises on invaluableness of knowledge and its dominant role among the other competitive advantages. They argue that knowledge causes sustainability in volatile environment. And many executives inaugurated methods of knowledge management as a complementary process of previous activities; such as total quality management (TQM), to grab some more competitive advantages among their rivals. The first brick of structuring knowledge management (KM) is identifying the meaning of knowledge, information and data. These definitions and their differences are mentioned beneath the literature review. And one of the most novel and powerful KM framework is introduced which comes from communication science. In the field of communication science, there is one dominant theory for process of information sharing which is based on mathematics and statistical analyses. By interpreting this model to organisation's routine activities, companies can use it as a basic framework for the whole process of knowledge sharing. This model of knowledge sharing (communication model) has a better control over finding barriers among the other frameworks. More than dozens of barriers are declared in the scientific journals, but some of them may reveal within the particular case and by utilising this model it is possible to categorised barriers in manifold ways. Besides, communication framework has more clarity. This model elucidates relations among various parts of organisations, so finding critical success factors are easier than before. This model also supports other dominant theories in KM and KMS; such as knowledge creation,
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advantages of knowledge Background of Tesco Barriers and Critical barriers of knowledge based on communication Blagdon Boissoneau 1987 communicating goal achievements communication framework communication model competitive advantages convenience stores Critical success factors Current KM current method customers data mining Decoding demand-side of knowledge explicit knowledge factors of production fish paste focused golden syrup Golen and Boissoneau Govindarajan 2000 GRIN Verlag Gupta and Govindarajan information overload Johlke KM method KM programmes knowledge ambiguity regarding knowledge creation knowledge flow knowledge is created knowledge management system Learning from Tesco's Lindsey management in Tesco management within Tesco Marsland and Cockett method of Knowledge motivational disposition neoclassical economy process of knowledge processed data range of products recommended KM framework retailer ride a bicycle Sharma and Hsu source willingness sustainability in volatile Tesco and range Tesco Annual Report Tesco’s employees total quality management Toyama and Konno Transmission Channel utilising value of knowledge