Lean $elling: 8 Steps to a Happier Customer and Bigger Commission Checks

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Mill City Press, Incorporated, 2008 - Business & Economics - 56 pages
Robert J. Kravontka's Lean $elling is an informative, easy-to-read guide to trimming the fat out of your sales practices--and producing lean results! In Lean $elling, Robert J. Kravontka provides strategies for honing the sales craft in a dynamic, applicable way. Through the use of theories like Six Sigma and Lean Thinking, Kravontka illuminates to the sales professional the need to streamline their approach and general practices, which in turn leads to a more effective sales pitch and client relations strategy. Organizational strategies are presented in a clear, readable format, and range from ways to straighten one's desk and inbox to maximizing customer contacts. Each chapter illustrates different methods that the sales professional might use to enhance their impact in the trade by focusing on specific places to "trim," whether it be a trade show booth or a sales kit. Kravontka's Lean $elling is an excellent read for any sales professional seeking to augment their current performance and step up their practices, providing methods and practices that, if followed, will sure to increase both organization and productivity. Lean Manufacturing is the future of manufacturing in the USA...to stay competitive...as a company is traveling along on its lean journey, leaning out its sales operation is a logical next step.

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