Leveraging People and Profit: The Hard Work of Soft Management

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The manager who can balance the people and profit factors has the best chance of succeeding in tomorrow's corporation. The "altrupreneur"_one who conducts the affairs of an enterprise with conspicuous regard for the welfare of others_builds communities that produce value for all the organization's stakeholders. This new breed of leader responds to the needs of the organization and the demands of people coming to the workplace and marketplace.

Drawing examples from top and middle management, the authors describe the characteristics of altrupreneurs and the core principles by which they operate: their values and vision, optimism, integrity, confidence, and enthusiasm. Altrupreneurial organizations create innovation-friendly environments, where it is not only safe to innovate, it is encouraged.

This book shows what it means to challenge the routine, be other-centered, and build community.

Bernard A. Nagle has over 22 years of executive operations experience in the fields of manufacturing, quality assurance, supply chain management, distribution, strategic planning, and new product development. A native of Pennsylvania, Mr. Nagle currently resides in the St. Louis area.

Perry Pascarella is a nationally recognized authority on humanistic management, worker motivation, and the role of business in society. Until 1996, he was vice president-editorial of Penton Publishing Inc., publisher of 42 business and professional magazines. Mr. Pascarella has collaborated with such celebrated management experts as Peter Drucker, Tom Peters, and Frederick Herzberg. He lives in the Cleveland area.

Expands the knowledge and practice of humanistic management
Explores altruism: a better way of doing business while making better lives Insights into why businesses need to balance profit with common good
Foreword by Warren Bennis (author of numerous leadership books)

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About the author (1998)

Warren Bennis was born in the Bronx, New York on March 8, 1925. During World War II, he enlisted in the Army, completed officers' training, and became one of the youngest platoon leaders to serve in Europe. He was awarded both a Purple Heart and a Bronze Star. He received a bachelor's degree from Antioch College in Ohio in 1951 and a doctorate in economics from M.I.T. As an educator, he taught organizational studies at Harvard University, Boston University, and the M.I.T. Sloan School of Management. He was a professor of business administration at The University of Southern California for more than 30 years. He wrote more than 30 books on leadership including On Becoming a Leader, Leaders: Strategies for Taking Charge, and Why Leaders Can't Lead. He also wrote a memoir entitled Still Surprised. He advised several presidents and business executives on the essence of successful leadership including John F. Kennedy, Lyndon B. Johnson, Gerald R. Ford, Ronald Reagan and Howard D. Schultz, the chief executive of Starbucks. Bennis died on July 31, 2014 at the age of 89.

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