Living Corporate Citizenship: Strategic Routes to Socially Responsible Business

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Prentice Hall Financial Times, 2003 - Business & Economics - 297 pages
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Corporate Citizenship matters. It is no longer just a moral imperative - it is now smart business. Investors, consumers, employees and communities are demanding Capitalism with a Human Face it is time to deliver some corporate soul. Companies have responded with a new way of talking about business, but is this just a facade, behind which nothing has changed? Living Corporate Citizenship discusses these issues and examines the impact of eight major social responisibility codes, including the UN Global Compact. "There is money to be made from socially responsible and environmentally sustainable business, not just through engaging in PR gloss but through business innovation and creativity." Living Corporate Citizenship, p 11

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About the author (2003)

Professor Malcolm McIntosh Visiting Professor at the Institute for International Policy Analysis at the University of Bath. He is the editor of Visions of Business (Financial Times Prentice Hall and PWC).

Ruth Thomas is a Senior Sustainability and Environmental Advisor with Defence Estates, part of the Ministry of Defence.

Deborah Leipziger is a consultant in the field of corporate social responsibility.

Gill Coleman is a management educator focussing on social responsibility and gender in business and management.

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